Compare Anna and Pockit

How do Anna and Pockit compare?

Anna and Pockit are both innovative mobile banks that make online banking more accessible and convenient, however, they target different market sectors and have unique features.

Anna, which stands for Absolutely No-Nonsense Admin, is specifically designed for freelancers, small business owners, and creative individuals. What sets Anna apart is their uniquely developed artificial intelligence assistant which helps customers manage their finances by tracking expenses, creating & sending invoices, and even reminding customers of tax deadlines. The bank also offers customers a MasterCard debit card, real-time notifications of transactions, and no charges for international payments. Furthermore, Anna offers a 2-week free trial, after which a monthly subscription of £11 is applied. A valuable feature for its target market is the flexibility of the subscription - it can be paused anytime and then reactivated when the business picks up again.

On the other hand, Pockit primarily targets individuals who are underserved by traditional banks. With a focus on accessibility and inclusivity, Pockit has a speedy one-minute setup and customers aren’t required to undergo a credit check. Pockit offers features such as online account management, direct debits and budgeting tools to track spending. A major distinguishing point is the ability to deposit cash at any PayPoint location around the UK, something that isn’t possible with Anna. Pockit also offers a MasterCard prepaid card for customers. The bank charges 99p per month as well as fees for various services– such as withdrawing money, transferring to non-Pockit accounts, and depositing money at PayPoint locations.

In conclusion, both Anna and Pockit offer unique and convenient mobile banking solutions. While Anna concentrates more on helping small business owners streamline their administrative and financial tasks with a more sophisticated AI-assistant, Pockit prioritizes accessibility and basic banking needs, especially for those with a poor credit history.